Analysis of the great potential and development prospects of China's water purifier industry in 2023

前言  INTRODUCTION

Water purifier, this for every drop of water in our lives for deep filtration, purification treatment equipment, whether you know or do not know, it is changing our lives。In the face of various water purifiers from imported brands, home appliance manufacturers and domestic small and medium-sized enterprises, their unique characteristics and advantages depict a diversified and dynamic market。

Shijian Mingche reverse osmosis RO water purifier

Looking back at the development of water purifiers, from the birth of the United States in the 1980s, to the entry of China in the 1990s, and then to the rapid rise and development of the industry since 2000, the growth rate of this industry is amazing。Especially since 2013, due to the prominent problem of environmental pollution, people's attention to health, water purifiers began to spread rapidly in the Chinese market, achieving explosive growth for three consecutive years, and people's understanding of water purification products is also deepening。

However, in the face of today's market situation, we can not ignore the existing problems。Due to the lack of market supervision and product standards, China's water purifier market is still mixed, and industrial development is highly irregular。However, this will not stop the continuous growth of the water purifier market。According to statistics, as of 2022, China's water purifier market size has reached 279.400 million yuan, of which the market size of household water purifiers is 185.300 million yuan, commercial water purifier market size of 94.1亿元。

Water pollution of our country is serious day by day

With the rapid development of the economy, the prominent problem of water pollution, people's attention to the safety of drinking water continues to increase, and the market prospects of the water purifier industry are clearer。For the water purifier market in 2023, it will be more mature and high-end。With the development trend of consumption upgrading, the water purifier industry will pay more attention to product quality and brand image。

After years of efforts and development, China's water purifier products have been largely recognized by consumers, and more and more citizens have begun to choose to buy household water purifiers。All this indicates that the water purifier market still has huge room for growth and development potential。

总结  INTRODUCTION

In summary, in the face of future challenges and opportunities, the water purifier industry needs to continue to innovate technology, improve product quality, meet the diverse needs of consumers, but also to strengthen brand building, expand sales channels, in order to promote the healthy development of the industry。